Turning complex product mandates into trusted workflows.
Senior product designer with 10+ years at LinkedIn, focused on enterprise systems, AI-assisted selling, GTM workflows, and founder-led product building.
01
Founder-led product
Native iOS product strategy, interaction design, and launch readiness carried end to end.
02
Enterprise systems
Admin, data trust, GTM planning, integrations, and adoption loops across LinkedIn products.
03
AI workflows
Source-backed assistance, seller control, structured outputs, and useful next actions.
Featured case studies
Designing trusted GTM planning workflows for Sales Operations and Marketing teams
LinkedIn Sales Insights helped revenue teams use LinkedIn's company, member, and relationship data to size markets, prioritize accounts, improve CRM data, and align sales and marketing execution. My work sat in the product-maturity phase, turning dense insight discovery into repeatable workflows across reports, sources, account lists, CRM automation, and downstream activation.
Product question
How can GTM teams identify the right accounts and move that decision into action?
Planning confidence
Reframed Sales Insights around the confidence Sales Ops and RevOps teams needed to make territory, TAM, account-priority, and campaign-planning decisions.
Data trust as UX
Focused the experience on source clarity, match quality, freshness, account rationale, and review states so users could trust data that affected operational systems.
Role
Lead product designer across core experience and integrations
Platform
Enterprise GTM planning product
LinkedIn Seller Agent
Designing an in-context AI agent for seller prospecting on LinkedIn
Product question
How can Sales Navigator value meet sellers inside the LinkedIn workflow?
In-context agent strategy
Reframed the agent as assistance inside the seller's existing LinkedIn workflow instead of a separate AI destination or generic chat surface.
Sales signals into action
Translated posts, comments, reactions, executive changes, account priorities, and warm paths into prompts that could help sellers decide who to contact and how to engage.
Role
Sole designer with product and AI Agent partners
Platform
AI agent exploration on LinkedIn.com
LinkedIn Sales Navigator
Building Sales Navigator from standalone seller workspace to CRM-connected team system
Product question
How do you turn LinkedIn relationship data into a CRM-connected seller workflow?
0-to-1 seller workspace
Helped shape Sales Navigator as a dedicated sales workspace rather than a generic LinkedIn browsing experience, with accounts, leads, saved work, search, Lead Builder, and timely relationship signals.
CRM integration systems
Worked on surfaces that carried Sales Navigator context into CRM workflows: embedded widgets, profile context, TeamLink paths, account actions, lead recommendations, news, CRM sync settings, and activity writeback patterns.
Role
Product designer across launch-era and later Sales Navigator rotations
Platform
Enterprise SaaS
Designing a native iOS app for campsite signals, booking handoff, and trip readiness
CampGlint is a native SwiftUI app that helps campers stop manually checking campground availability. The iOS experience centers on saved monitors, fast monitor creation, discovery for backup options, and trip readiness after a booking is secured.
Product question
How can campground availability shift from stressful manual checking into a calmer trip-planning flow?
Native product loop
Structured the app around a bottom-tab loop for Monitors, Trips, Discover, and Settings, with monitor creation always close to the primary job.
Monitor clarity
Designed saved-monitor cards around campground, provider, dates, nights, site scope, alert state, and direct access to the official booking source.
Role
Founder, product designer, iOS builder
Platform
Native iOS app
LinkedIn Employee Experience
Designing LinkedIn's employee-generated company review system
Product question
How can employee-generated ratings help job seekers trust what it is really like to work at a company?
Validated employee contribution
Designed the initial give-and-get pilot to test whether employees would answer sensitive company-experience questions when the value was framed around helping other job seekers.
Built trust into the collection model
Made privacy, identity, current-employer sensitivity, response aggregation, and audience controls central product requirements instead of afterthoughts.
Role
Design and research lead
Platform
UGC pilot for Company Pages and Career Pages
LinkedIn Career Pages
Designing LinkedIn Career Pages for employer storytelling and candidate action
Product question
How do employer stories move candidates from company research into job action?
Admin publishing system
Designed shipped admin experiences for building, editing, previewing, and publishing Life Page content across media, leaders, custom modules, photos, employee perspectives, and testimonials.
Employee-experience storytelling
Launched Life Page surfaces that gave companies more credible ways to tell employee-experience stories through people, teams, photos, perspectives, and testimonials.
Role
Primary product designer across member and admin experiences
Platform
Paid recruiting and talent-brand product