Product systems for enterprise scale, AI workflows, and founder-led products.
Eleven years at LinkedIn shaped how I work: turn ambiguous product mandates into clear systems, trustworthy workflows, and product surfaces ready for real users.
01
Founder-led product
Native iOS product strategy, interaction design, and launch readiness carried end to end.
02
Enterprise systems
Admin, data trust, GTM planning, integrations, and adoption loops across LinkedIn products.
03
AI workflows
Source-backed assistance, seller control, structured outputs, and useful next actions.
Featured case studies
Designing a native iOS app for campsite signals, booking handoff, and trip readiness
CampGlint is a native SwiftUI app that helps campers stop manually checking campground availability. The iOS experience centers on saved monitors, fast monitor creation, discovery for backup options, and trip readiness after a booking is secured.
Product question
How can campground availability shift from stressful manual checking into a calmer trip-planning flow?
Native product loop
Structured the app around a bottom-tab loop for Monitors, Trips, Discover, and Settings, with monitor creation always close to the primary job.
Monitor clarity
Designed saved-monitor cards around campground, provider, dates, nights, site scope, alert state, and direct access to the official booking source.
Role
Founder, product designer, iOS builder
Platform
Native iOS app
Status
Native build, launch readiness active
LinkedIn Sales Insights
Designing trusted GTM planning workflows for Sales Operations and Marketing teams
Product question
How can GTM teams identify the right accounts and move that decision into action?
Planning confidence
Reframed Sales Insights around the confidence Sales Ops and RevOps teams needed to make territory, TAM, account-priority, and campaign-planning decisions.
Data trust as UX
Focused the experience on source clarity, match quality, freshness, account rationale, and review states so users could trust data that affected operational systems.
Role
Lead product designer across core experience and integrations
Platform
Enterprise GTM planning product
Status
LinkedIn enterprise product
LinkedIn Seller Agent
Designing an in-context AI agent for seller prospecting on LinkedIn
Product question
How can Sales Navigator value meet sellers inside the LinkedIn workflow?
In-context agent strategy
Reframed the agent as assistance inside the seller's existing LinkedIn workflow instead of a separate AI destination or generic chat surface.
Sales signals into action
Translated posts, comments, reactions, executive changes, account priorities, and warm paths into prompts that could help sellers decide who to contact and how to engage.
Role
Sole designer with product and AI Agent partners
Platform
AI agent exploration on LinkedIn.com
Status
Foundational LinkedIn AI Agent exploration
Notable projects
LinkedIn Employee Experience
Designing LinkedIn's employee-generated company review system
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LinkedIn Career Pages
Designing LinkedIn Career Pages for employer storytelling and candidate action
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LinkedIn Sales Navigator
Building Sales Navigator from standalone seller workspace to CRM-connected team system
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